About

Rooted in the Bay Area with a global perspective.

Founded in San Francisco, California, SALIIENT is a strategic partnerships and business development company operating across sports, music, hospitality, technology, real estate, beauty, wellness, and culture. We connect brands, organizations, and influential leaders by identifying shared opportunities and building relationships that create long-term commercial and cultural value.

Built on relationships spanning professional sports, media, entertainment, and business, SALIIENT operates across industries rather than within a single category. We originate opportunities, develop strategic partnerships, and connect the people, resources, and ideas capable of moving business and culture forward.

Why We Exist

WE ALL WIN. WE ALL EAT.

Built to expand access, exposure, and opportunity for future generations.

Mission Statement

Revealing what was always there. Bringing identity into the light. Making purpose visible.

Shaping cultural presence with intention, clarity, and truth.

The Team

Dylan Connolly, Founder & CEO at SALIIENT

Dylan Connolly

Founder & CEO

Kameron Ward, Creative Director at SALIIENT

Kameron Ward

Creative Director

Andre' Deas Jr., League & Athlete Development at SALIIENT

Andre' Deas Jr.

League & Athlete Development

Ian Connolly, Athlete Strategy & Brand Intelligence at SALIIENT

Ian Connolly

Athlete Strategy & Brand Intelligence

Rose Penamora, CRM Specialist at SALIIENT

Rose Penamora

CRM Specialist

Karen Salcedo, Beauty & Wellness Lead at SALIIENT

Karen Salcedo

Beauty & Wellness Lead